> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.marketcall.com/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# What is an Offer?

Offer is a specific product or service in an affiliate network that can be promoted by affiliates.

Any offer has specific parameters:

    * Offer name (1)
    * Category (2)
    * Offer type or type of payable action: Call, Lead, Sale (3)
    * Payout (4)
    * Limits or caps (5) - limit of billable actions per certain period of time; after limit is reached, offer is paused until limit is renewed



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