How to Create Google Ads Postback (Webhook) for Calls

Follow this link: https://www.marketcall.com/affiliate/postbacks/create

Choose Google

Change values to your real values

Values to Fill in with % Sign:

%GOOGLE_CUSTOMER_ID%
Where to get: This is the Google Ads account ID (without dashes). You can find this in your Google Ads interface (e.g., 123-456-7890 format).

%GOOGLE_CUSTOMER_CONVERSTATION_ID%
Where to get: This is the conversion action ID. You can find it in the Google Ads UI under Tools > Conversions or via the Google Ads API.

%GOOGLE_OAUTH_TOKEN%
Where to get: This is an OAuth2 access token. Obtain it by completing the OAuth2 flow via Google Ads API. It requires credentials linked to your Google Ads account.

%GOOGLE_DEVELOPER_TOKEN%
Where to get: This is the developer token from your Google Ads API. You can find it in your Google Ads API Center under 'Tools & Settings > API Center.'

%GOOGLE_MANAGER_ID%
Where to get: This is your Google Ads manager account ID. It’s available in your Google Ads account under Tools & Settings > Setup > Account Settings.

Updated on: 28/04/2025

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